Privacy Policy

Who we are

De-Influenced is a UK-based supplement analysis service that helps consumers make informed decisions about health products. We operate at de-influenced.com.

What data we collect

• Account information: When you sign up via Clerk, we store your email address and display name.
• Analysis history: Product URLs you submit, analysis results, and alternative recommendations are stored in our database (Convex).
• Usage data: Credit balance, subscription status, and feature usage for billing purposes.

How we use your data

• To provide and improve the De-Influenced analysis service.
• To manage your account, credits, and subscription.
• To communicate service updates or respond to support requests.

We do not sell, rent, or share your personal data with third parties for marketing purposes.

Emails we send

• Account emails: about your account, analyses and credits, such as the welcome email when you sign up. These are part of the service.
• Getting-started emails: in the weeks after you sign up, a small number of emails about using De-Influenced, for example a reminder that your free check is waiting, or what to check next after your first one. We send these whether or not you ticked the box at sign-up, unless you have turned them off.
• Product checks and updates: occasional product checks, supplement-claim explainers and De-Influenced updates, for people who ticked the box at sign-up or switched them on in account settings. The box starts unticked, and we never tick it for you.

You can stop getting-started emails and product updates at any time from your account settings or with the unsubscribe link in any of these emails. We keep a record of when and how you gave or withdrew consent.

Cookies

We use essential cookies only by default:

• Session cookies: Managed by Clerk for authentication.
• Theme preference: Stores your light/dark mode choice locally.

Optional analytics cookies are only loaded if you explicitly consent via our cookie banner.

Third-party services

We use the following third-party services to operate De-Influenced:

• Clerk: Authentication and user management. Receives your email and profile information.
• Convex: Database and serverless backend. Stores your analysis data.
• Scrapfly: Web scraping service. Receives product URLs you submit for analysis.
• OpenAI: AI analysis. Receives product ingredient data (not your personal information) for dose assessment.
• Brevo: Email delivery. Receives your name and email address so it can send you the emails described above.
• Trustpilot: Review platform. After your first check we may pass your name and email address to Trustpilot so it can invite you to review us. Reviewing is optional and we offer nothing in return.

Data retention & deletion

Product analyses are cached for up to 30 days to improve performance. If you delete your account, all associated personal data is removed. Anonymised, aggregated analysis data may be retained for service improvement.

Your rights (GDPR)

Under the UK General Data Protection Regulation, you have the right to:

• Access: Request a copy of the personal data we hold about you.
• Rectification: Ask us to correct inaccurate data.
• Erasure: Ask us to delete your personal data.
• Portability: Receive your data in a structured, machine-readable format.
• Object: Object to processing of your data in certain circumstances.

Contact

For any privacy-related questions or to exercise your rights, contact us at privacy@de-influenced.com.